We know that outsourcing marketing can be daunting, and you may be worried about how an outside consultancy will know anything about your business. Using our unique 7-step process, we build a relationship with you and become part of your in-house team, not just an outside resource. We immerse ourselves into your business to ensure we implement the right strategy to get you results.
C – Clarity
This is the first and most important step. This is where we find out about you and your business. We want to know what goals you have, what your priorities are, what challenges you face, and why we can help you. This step makes sure right from the very start, we understand your business and you understand how we can help.
L – Learn
We take the time to get to know your business. We look across all marketing channels (not just the ones you think you need help with) and complete a thorough check list. This then forms the basis of our marketing plan. We won’t ever fix just one area – all impact on each other so we work out where to start.
A – Action
This is when the fun begins for us! No longer is there just a plan, but seamlessly, with little input needed from you, action is taken. Websites being to change, social media posts become live and your profile begins to raise.
R – Results
This is where the fun begins for you! We will agree key performance indicators to work towards as well as overall goals which we will always keep in mind. With regular reports, we can assess how the campaigns are working, and what changes we can make to improve them.
I – Investment
At this point you begin to see how outsourcing your marketing is an investment for you. You start to gain more insight into the business. Where enquiries are coming from, how much they are costing and what changes could be implemented to become more effective and potentially save you money.
T – Trust
At this stage you will have seen what we can achieve. You will trust that we are working as part of your team to grow your business with you, not for you.
Y – You
Ultimately this is when YOU then start to see the benefits. Whatever the business goal is, it will result in more time, more business and more profits which = a happy you!
About Alex - Founder
My passion is always what has driven me, and I genuinely love what I do. In 2017 I set up Rain Marketing with the aim of helping small businesses to carry on doing what they do best, but using my marketing skills, optimising how they do it. Resulting in increased customer sales/acquisitions and brand awareness that doesn’t have to cost the earth.
With over 15 years marketing experience, I have worked in the Healthcare industry, professional services, MOD, education and engineering sectors. I have experience of marketing to consumers and to businesses.
My skill set is across all elements of the marketing mix and creating strong strategies to reach target markets effectively. I know that small businesses don’t have big marketing budgets, so I work on getting the most out of the channels available with measurable results.
Throughout my career I have worked my way up from a marketing graduate to managing and leading teams of marketers. This means I am not just a planner but a doer too. I work with clients who not only need strategy and ideas, but the day to day running of marketing tasks.
I live in Whiteley with my Husband Rob and my two girls India who is 6 and Nora who is 4 – they keep me on my toes!